PADDY SPENCE – CUTTING OUT SUGAR AND MAKING HEALTHIER FOOD CHOICES
Sugar is one of the worst foods you can put in your body.
It’s also one of the most common ingredients in our food system — lurking in everything from ketchup to protein bars.
While the World Health Organization (WHO) recommends the consumption of added sugars should be less than 10% of total energy intake, in reality, added sugars make up 17% of total energy intake among US adults and teenagers[*], and the greatest contributors are sugary drinks and confectionery[*].
This sugar consumption severely harms our short and long-term health because it leads to obesity, insulin resistance, type II diabetes, cardiovascular problems, skin breakouts, energy crashes, moodiness, lower cognitive function, and poor nutrition.
So how can you kick the sugar habit for good — and help your family do it too?
This week, I chatted with Zevia CEO Paddy Spence about his own sugar-free journey, how he educates his children about food and health and the simple steps you can take to get off the sweet stuff.
Almost 18 years ago, Paddy Spence went sugar-free along with his wife. He went from eating 250 grams of sugar per day — about one cup — to only 15 grams, or 1 tablespoon.
Ten years later — after seeing a bottle of sugar-free Zevia in a supermarket shelf– he decided to acquire the company and create a healthier, stevia-sweetened soda to help people ditch sugar.